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Article Archive for February 2009

Technology and Marketing – A Match Made In Heaven
February 24, 2009 | 3 Comments
Technology and Marketing – A Match Made In Heaven

“Build a better mousetrap, and the world will beat a path to your door.”
Ralph Waldo Emerson may have put a poetic twist on human fascination with new technology, however the statement certainly lacks in bringing …

The new age of Interactive Hotel Marketing – Surface Computing, Siftables, Multi-touch
February 23, 2009 | 4 Comments
The new age of Interactive Hotel Marketing – Surface Computing, Siftables, Multi-touch

As technology evolves to offer creative new ways to interact with digital media, the possibilities for marketers become immense. We’ve all seen what multi-touch displays have done to improve the user experience… the Apple iPod …

Full Video Interview – Marc Andreessen on Charlie Rose
February 22, 2009 | 2 Comments
Full Video Interview – Marc Andreessen on Charlie Rose

A great 60 minute interview on Charlie Rose with Marc Andreessen, the man behind Netscape and Opsware, both companies that were acquired and made Andreessen a billionaire. In this interview Marc talks about a variety …

Social lessons from Twitter
February 18, 2009 | 20 Comments
Social lessons from Twitter

“Great…another lame social networking site. I don’t have time for this stuff! Heck, I hardly use my Facebook account…how do people manage to keep these things updated anyway?” exclaims a fellow hotelier. On some days …

Hotel Mobile Marketing – A Hotel Guest Story From The Near Future
February 16, 2009 | 33 Comments
Hotel Mobile Marketing – A Hotel Guest Story From The Near Future

Here’s a peek at the hotel guest experience in the near future. With mobile phones becoming an increasingly important marketing and CRM channel, improving technology and awareness will soon allow hotel marketers to enhance the …

The Twitterati Dozen Survey Results – Twitter Use and Hotel Best Practices
February 9, 2009 | 4 Comments
The Twitterati Dozen Survey Results – Twitter Use and Hotel Best Practices

I did a quick survey recently called the Twitterati Dozen. This was basically an online survey with 12 questions addressed to prominent and very active Twitter users, to obtain their thoughts on Twitter use, connections, peeves, best …