Hotel eMarketing and Internet ‘e’volution – Creating an Online Culture at Hotels
Are you a hotel eMarketer looking for ways to better communicate, educate and develop the role at your property/ies? This article explores some of …

Hotels (and the hospitality industry in general) may not be the quickest adopters of technology and “e” trends…but the industry has no shortage of creative and talented people. Branding and marketing is also cutting edge in …

Search Engines refer a significant percentage of web direct bookings for hotels, both through paid search and natural search. SEO / Search Engine Optimization obviously has the most bang for the buck, as well designed …

Affiliate Marketing has been around for quite some time, but it’s surprising to see how many hospitality sales & marketing professionals are unaware of the tremendous online opporunities that exist. So just what is Affiliate …

Welcome to www.HoteleMarketer.com! (A long overdue contribution to the world of online hotel / internet hospitality marketing). The aim of this site is document, discuss, critique and brainstorm (with other talented professionals out there) about …

In search of…simplification! An introduction to Search Engine Marketing for Hotel General Managers and Directors of Sales & Marketing
Search Engine Marketing has been a hot topic for quite a while now and there have been …